Ray-Ban and Meta launch the next generation of smart glasses
2024-05-02
The new Ray-Ban I Meta smart glasses features Meta AI, advanced audio and camera capabilities, design customization opportunities, and expanded European distribution
Menlo Park, California, and Charenton-le-Pont, France (September 27, 2023 – 11:00 am PST) – Meta Platforms, Inc. and EssilorLuxottica introduced their next generation of smart glasses, the Ray-Ban Meta smart glasses, today during the annual Meta Connect event.
The new collection offers the first ever eyewear with live streaming and Meta AI built-in, higher quality camera, and improved audio and microphone systems paired with a redesigned, more intuitive app and charging case.
The livestreaming function allows content creators to broadcast their experiences and POV in real time, hands-free. It opens a new level of authenticity and relatability in the content that’s being created, sharing live from their eyes. The wearer can toggle between the glasses and phone camera to Instagram Live or Facebook Live for up to 30 minutes. The Meta AI offering is exclusive to the U.S. at launch, wearers will be able to use the voice prompt “Hey Meta” to dive deeper into a moment of creativity and control features on the glasses. As a commitment to privacy continues to be at the core of the product, the company has made the privacy LED light bigger and more noticeable.
The Ray-Ban Meta smart glasses collection has taken a leap forward in audio and camera quality. Its camera goes from 5 MP to an ultrawide 12 MP – which takes high-quality photos and immersive 1080p videos in portrait orientation. The discreet open-ear speakers now have increased bass response and noise suppression, enhancing the overall audio quality. Each pair can be found with five built-in microphones to support seamless switching between music and calls, while still allowing the wearer to hear the ambient sound of their surroundings and stay attuned to the world around them. The listening experience now includes bass response and noise suppression, enhancing the overall audio quality for a more complete audio experience – whether it’s for listening to a favorite album or reliving moments personally created.
SIGMA's Sponsorship Program for KYOTOGRAPHIE×KG+2024
SIGMA is providing its sponsorship to both KYOTOGRAPHIE 2024 and KG+2024, adding to its longstanding support as the main sponsor of KG+ since 2018.
With a commitment to crafting unique and conceptual cameras and lenses under the theme of "Photographic Equipment for Artists," SIGMA values creating opportunities for direct engagement with the beauty and richness of photography as an art form. Additionally, SIGMA aims to provide platforms for emerging talents in the field of photography.
Under this ethos, SIGMA has been supporting projects such as KG+, specifically nurturing emerging artists through initiatives like "KG+SELECT," which serves as a gateway for promising new talents. Expanding its support further, SIGMA is now sponsoring the internationally acclaimed photography festival, KYOTOGRAPHIE, creating a seamless continuum of support.
More about SIGMA's sponsorship to KG+
More about SIGMA's sponsorship to KG+
SIGMA's sponsorship program for KYOTOGRAPHIE×KG+2024 includes the following initiatives:
Through this sponsorship, SIGMA will support the following programs (1)~(3). Additionally, as a sponsor, SIGMA will exhibit a special booth (4) within the venue specified in (2).
(1) Sponsorship | KYOTOGRAPHIE2024: Kikuji Kawada's "The Map / Visions of the Invisible" Exhibition at Kyoto City KYOCERA Museum of Art.
(2) Sponsorship | KG+2024: "KG+SELECT" (Exhibition of 10 Finalists) at Horikawa Oike Gallery.
(3) Support | KYOTOGRAPHIE / KG+SELECT: Exhibition of Jagdish Nageshwaram at TIME'S.
(4) Exhibition | SIGMA Lounge - "Beyond the technology, is Art." within the KG+SELECT venue.
(2) Sponsorship | KG+2024: "KG+SELECT" (Exhibition of 10 Finalists) at Horikawa Oike Gallery.
(3) Support | KYOTOGRAPHIE / KG+SELECT: Exhibition of Jagdish Nageshwaram at TIME'S.
(4) Exhibition | SIGMA Lounge - "Beyond the technology, is Art." within the KG+SELECT venue.
In addition to sponsorship, SIGMA will support the exhibition production costs for the 10 selected artists of KG+SELECT, operational expenses for the selection committee, as well as offering a supplementary prize and support to the Grand Prix-winning artist.
This sponsorship not only enables the support of dedicated artists who passionately engage with photography but also contributes to creating opportunities for experiencing world-class photographic art. SIGMA is thrilled to be a part of this endeavor.
This sponsorship not only enables the support of dedicated artists who passionately engage with photography but also contributes to creating opportunities for experiencing world-class photographic art. SIGMA is thrilled to be a part of this endeavor.
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